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wp.org search vs our merit ranking: “plugin transfer”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “plugin transfer”, we agree with wp.org on the top plugin, and our order differs from theirs on 7 of the top 20. 8 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Post Type Transfer shows at wp.org #3 but places #10 on merit, a gap of 7 places. Its 2K+ installs carry it up the search order; its 5.0★ average from 7 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Migrate Guru – Site Migration & Cloning places #7 on merit, 4.9★ from 1645 reviews, but shows at wp.org #14. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Duplicator – Backups & Migration Plugin – Cloud Backups, Scheduled Backups, & More 1M+ · 4.9★ (4940) wp.org #1 2 WP STAGING – Backups & Restore, Migration & Clone Plugin – Cloud Backups, Scheduled Backups 100K+ · 4.8★ (2470) wp.org #2 3 WP Fastest Cache – WordPress Cache Plugin 1M+ · 4.9★ (4228) wp.org #5 2 too low 4 Payment Plugins for Stripe WooCommerce 100K+ · 4.8★ (303) wp.org #4 ↓1 5 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2143) wp.org #9 4 too low 6 WooCommerce 7M+ · 4.5★ (4833) wp.org #6 ↑1 7 Migrate Guru – Site Migration & Cloning 200K+ · 4.9★ (1645) wp.org #14 ↓1 7 too low 8 GiveWP – Donation Plugin and Fundraising Platform 100K+ · 4.6★ (708) wp.org #7 ↓1 1 too high 9 WP Rollback – Rollback Plugins and Themes 200K+ · 4.9★ (215) wp.org #11 2 too low 10 Post Type Transfer 2K+ · 5.0★ (7) wp.org #3 ↑1 7 too high 11 WP-Members Membership Plugin 50K+ · 4.6★ (272) wp.org #13 ↑4 2 too low 12 CartFlows – Funnel Builder & Checkout Plugin for WooCommerce 200K+ · 4.8★ (517) wp.org #10 2 too high 13 Fonts Plugin | Google Fonts, Adobe Fonts & Upload Fonts 200K+ · 5.0★ (1221) wp.org #20 ↑1 7 too low 14 LearnPress – WordPress LMS Plugin for Create and Sell Online Courses 70K+ · 4.3★ (597) wp.org #12 2 too high 15 Advance Bank Payment Transfer Gateway 1K+ · 4.5★ (10) wp.org #8 7 too high 16 PowerPress Podcasting plugin by Blubrry 20K+ · 4.6★ (231) wp.org #18 ↑1 2 too low 17 Coupon Affiliates – Affiliate Plugin for WooCommerce 5K+ · 4.9★ (77) wp.org #16 ↓2 1 too high 18 WPAdverts – Classifieds Plugin 4K+ · 4.8★ (160) wp.org #24 6 too low 19 F Fr Multi Bank Transfer Payment Gateways for WooCommerce 2K+ · 5.0★ (14) wp.org #21 ↓1 2 too low 20 Direct Payments for WooCommerce – Bank Transfer, Mobile Money, Crypto and Peer-to-Peer (P2P) Payments 800+ · 5.0★ (10) wp.org #23 ↓1 3 too low 21 Interac e-Transfer / Email Money Transfer (EMT) Gateway for WooCommerce 300+ · 5.0★ (3) wp.org #19 ↓1 2 too high 22 Card Transfer Gateway 700+ · 5.0★ (2) wp.org #15 7 too high 23 MultiSafepay plugin for WooCommerce 3K+ · 5.0★ (2) wp.org #22 ↑1 1 too high 24 Transfer Brands for WooCommerce 40+ · 5.0★ (1) wp.org #17 ↓1 7 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.