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wp.org search vs our merit ranking: “push notification sender”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “push notification sender”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

L

Ranked above its merit

Login Alert Notification shows at wp.org #7 but places #15 on merit, a gap of 8 places. Its 20+ installs carry it up the search order; its 4.5★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

The GDPR Framework By Data443 places #12 on merit, 4.8★ from 65 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 OneSignal – Web Push Notifications 60K+ · 4.3★ (360) wp.org #1 2 Brevo – Email, SMS, Web Push, Chat, and more. 100K+ · 4.1★ (284) wp.org #3 ↑1 1 too low 3 Post SMTP – Complete Email Delivery and SMTP Solution with Email Logs, Alerts, Backup SMTP & Mobile App 300K+ · 4.7★ (528) wp.org #5 2 too low 4 Back In Stock Notifier for WooCommerce | WooCommerce Waitlist Pro 20K+ · 4.7★ (122) wp.org #6 ↑2 2 too low 5 PushAlert – Web Push Notifications for WordPress and WooCommerce 1K+ · 4.6★ (8) wp.org #2 3 too high 6 Push Notification for Post and BuddyPress 200+ · 4.7★ (24) wp.org #4 ↓1 2 too high 7 WPMobile.App – Android and iOS App Builder 3K+ · 4.8★ (162) wp.org #8 ↑2 1 too low 8 Smart Marketing SMS and Newsletters Forms 1K+ · 5.0★ (154) wp.org #10 ↑2 2 too low 9 Comments – GraphComment | AI-Moderated Comment System 400+ · 4.7★ (30) wp.org #12 ↑2 3 too low 10 Bit Flows: AI Agent Automation & Integrations for Forms, CRM, eCommerce, Google Sheets, and More 1K+ · 4.9★ (64) wp.org #18 8 too low 11 Brevo for WooCommerce 30K+ · 3.4★ (55) wp.org #11 ↑2 12 The GDPR Framework By Data443 10K+ · 4.8★ (65) wp.org #21 ↑2 9 too low 13 theMarketer – Email marketing, Newsletters, Automation & Loyalty for Woocommerce 800+ · 5.0★ (4) wp.org #9 ↑2 4 too high 14 NXT Cloud Chat – CRM, Inbox & OTP Login 40+ · 5.0★ (5) wp.org #15 ↑2 1 too low 15 L Login Alert Notification 20+ · 4.5★ (2) wp.org #7 ↑2 8 too high 16 Mobile-Refuel Table Reservation 10+ · 5.0★ (6) wp.org #19 ↑1 3 too low 17 Official CleverReach® Plugin for WooCommerce 400+ · 4.3★ (4) wp.org #13 ↑2 4 too high 18 SendForce Mail SMTP Relay – SMTP and Email API 20+ · 5.0★ (2) wp.org #17 ↑4 1 too high 19 CartRevival – Abandoned Cart Recovery & Live Cart Monitor 20+ · 5.0★ (2) wp.org #22 3 too low 20 NotifReach: Push Notifications — · 0.0★ (0) wp.org #16 ↑3 4 too high 21 Beacon Campaign Sender — · 0.0★ (0) wp.org #20 ↑2 1 too high 22 SMTP for Contact Form 7 1K+ · 4.0★ (2) wp.org #14 ↑2 8 too high 23 Bit Connect – Community, Discussion Forum, Feedback & Roadmap 60+ · 5.0★ (1) wp.org #23 24 EpassCard – Apple & Google Wallet Passes for Loyalty, Memberships, Events & Gift Cards 20+ · 5.0★ (1) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.