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wp.org search vs our merit ranking: “real estate memberships”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “real estate memberships”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

RealHomes Memberships shows at wp.org #3 but places #21 on merit, a gap of 18 places. Its 1K+ installs carry it up the search order; its 4.3★ average from 4 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Formidable Forms – Contact Form, Survey, Quiz, Payment, Calculator Form & Custom Form Builder places #7 on merit, 4.8★ from 1,389 reviews, but shows at wp.org #13. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Essential Real Estate 7K+ · 4.3★ (52) wp.org #1 2 Realtyna Organic IDX plugin + WPL Real Estate 1K+ · 4.7★ (203) wp.org #2 3 GeoDirectory – WP Business Directory Plugin and Classified Listings Directory 10K+ · 4.8★ (716) wp.org #6 wp.org ranks it 3 places below merit 4 User Frontend – Membership, User Registration, User Profile, User Directory & Content Restriction with Frontend Post Submission 20K+ · 4.1★ (537) wp.org #5 ↑2 wp.org ranks it 1 place below merit 5 Directorist: AI-Powered Business Directory, Listings & Classified Ads 20K+ · 4.6★ (698) wp.org #9 ↑4 wp.org ranks it 4 places below merit 6 Classified Listing – AI-Powered Classified ads & Business Directory 8K+ · 4.8★ (138) wp.org #7 ↓2 wp.org ranks it 1 place below merit 7 Formidable Forms – Contact Form, Survey, Quiz, Payment, Calculator Form & Custom Form Builder 300K+ · 4.8★ (1,389) wp.org #13 ↓3 wp.org ranks it 6 places below merit 8 HivePress – Business Directory, Listings & Classified Ads Plugin 10K+ · 4.9★ (222) wp.org #11 ↑3 wp.org ranks it 3 places below merit 9 Business Directory Plugin – Easy Listing & Member Directories for WordPress 10K+ · 4.6★ (504) wp.org #12 ↑3 wp.org ranks it 3 places below merit 10 Better Messages – Chat Rooms, Group Chat, Private Messages & AI Chat Bots 10K+ · 4.8★ (142) wp.org #10 ↓2 11 Showcase IDX Real Estate Search & Lead Capture 2K+ · 3.8★ (35) wp.org #4 wp.org ranks it 7 places above merit 12 CartFlows – Funnel Builder & Checkout Plugin for WooCommerce 200K+ · 4.8★ (518) wp.org #14 ↑3 wp.org ranks it 2 places below merit 13 PDF Embedder – PDF Viewer & Embed PDF Files for WordPress 300K+ · 4.7★ (532) wp.org #15 ↓4 wp.org ranks it 2 places below merit 14 FunnelKit – Funnel Builder Plugin for WooCommerce Checkout 30K+ · 5.0★ (1,028) wp.org #20 wp.org ranks it 6 places below merit 15 miniOrange OTP Login, Verification and SMS Notifications 5K+ · 4.7★ (439) wp.org #18 ↑1 wp.org ranks it 3 places below merit 16 AWP Classifieds 3K+ · 4.6★ (301) wp.org #17 ↑3 wp.org ranks it 1 place below merit 17 SupportCandy – Helpdesk, Support Ticket System & AI Chatbot 10K+ · 4.9★ (289) wp.org #21 wp.org ranks it 4 places below merit 18 Happyforms – Form Builder for WordPress: Drag & Drop Contact Forms, Surveys, Payments & Multipurpose Forms 20K+ · 4.4★ (433) wp.org #24 ↓1 wp.org ranks it 6 places below merit 19 Advanced Form Integration — Connect Forms to 300+ Apps 9K+ · 4.8★ (91) wp.org #19 ↓1 20 WP Directory Kit 2K+ · 4.9★ (35) wp.org #16 wp.org ranks it 4 places above merit 21 RealHomes Memberships 1K+ · 4.3★ (4) wp.org #3 wp.org ranks it 18 places above merit 22 Listdom: AI-powered Business Directory with Classifieds Ads Listings 1K+ · 4.9★ (60) wp.org #22 ↓1 23 Hydra Booking — Appointment Scheduling & Booking Calendar 2K+ · 4.4★ (9) wp.org #23 ↑1 24 Shift8 Real Estate Listings for TRREB 20+ · 5.0★ (1) wp.org #8 ↑1 wp.org ranks it 16 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.