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wp.org search vs our merit ranking: “remove wp logo”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “remove wp logo”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Remove Admin Bar logo shows at wp.org #2 but places #18 on merit, a gap of 16 places. Its 1K+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WP Table Builder – Drag & Drop Table Builder places #12 on merit, 4.8★ from 681 reviews, but shows at wp.org #18. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WP-Optimize – Cache, Compress images, Minify & Clean database to boost page speed & performance 1M+ · 4.8★ (2617) wp.org #1 2 WP Content Copy Protection & No Right Click 100K+ · 4.8★ (1139) wp.org #4 ↑3 2 too low 3 PDF Invoices & Packing Slips for WooCommerce 300K+ · 5.0★ (1865) wp.org #5 2 too low 4 FluentSMTP – WP Mail SMTP Plugin with Amazon SES, SendGrid, Mailgun, Postmark, Cloudflare, toSend, Gmail and Any SMTP 700K+ · 4.8★ (411) wp.org #6 2 too low 5 SEOPress – AI SEO Plugin & On-site SEO 300K+ · 4.8★ (1268) wp.org #9 ↑2 4 too low 6 Hide My WP Ghost – Security & Firewall 100K+ · 4.5★ (373) wp.org #7 ↑12 1 too low 7 My WordPress Login Logo 10K+ · 4.9★ (12) wp.org #3 ↑1 4 too high 8 WP Hide & Security Enhancer 50K+ · 4.3★ (275) wp.org #8 ↑2 9 All-In-One Security (AIOS) – Security and Firewall 1M+ · 4.7★ (1720) wp.org #12 ↑6 3 too low 10 BackWPup – WordPress Backup & Restore Plugin 400K+ · 4.0★ (1323) wp.org #11 ↑4 1 too low 11 Modula Image Gallery – Photo Grid & Video Gallery 100K+ · 4.7★ (616) wp.org #16 ↑6 5 too low 12 WP Table Builder – Drag & Drop Table Builder 50K+ · 4.8★ (681) wp.org #18 ↑2 6 too low 13 WP Job Manager 70K+ · 4.4★ (237) wp.org #13 ↓5 14 Kadence Security – Password, Two Factor Authentication, and Brute Force Protection 700K+ · 4.6★ (3992) wp.org #23 9 too low 15 WP RSS Aggregator – RSS Import, Feed to Post, Autoblogging, AI Content 40K+ · 4.5★ (565) wp.org #21 6 too low 16 WP Maintenance 60K+ · 4.7★ (98) wp.org #15 ↑1 1 too high 17 WP-PostRatings 20K+ · 4.4★ (178) wp.org #20 ↓8 3 too low 18 Remove Admin Bar logo 1K+ · 5.0★ (2) wp.org #2 16 too high 19 WP Event Manager – Events Calendar, Registrations, Sell Tickets with WooCommerce 20K+ · 4.0★ (250) wp.org #22 ↑1 3 too low 20 Parsi Date | بسته فارسی ساز وردپرس و ووکامرس پارسی دیت 100K+ · 4.6★ (131) wp.org #24 4 too low 21 SMNTCS Custom Logo Link 2K+ · 5.0★ (12) wp.org #14 7 too high 22 Custom Site Logo 1K+ · 4.7★ (9) wp.org #17 5 too high 23 Logo Showcase – Logo Slider, Carousel & Sponsors Gallery 900+ · 4.2★ (10) wp.org #19 4 too high 24 WBD Logo Carousel For Gutenberg 600+ · 5.0★ (2) wp.org #10 ↑3 14 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.