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wp.org search vs our merit ranking: “woocommerce layout”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “woocommerce layout”, we and wp.org disagree on the top plugin, and our order differs from theirs on 4 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

WooCommerce Shipping shows at wp.org #10 but places #24 on merit, a gap of 14 places. Its 70K+ installs carry it up the search order; its 2.0★ average from 18 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 MailPoet – Newsletters, Email Marketing, and Automation 500K+ · 4.4★ (1435) wp.org #2 ↑1 1 too low 2 PDF Invoices & Packing Slips for WooCommerce 300K+ · 5.0★ (1865) wp.org #3 ↓1 1 too low 3 WooPayments: Integrated WooCommerce Payments 800K+ · 3.4★ (177) wp.org #1 2 too high 4 Customer Reviews for WooCommerce 80K+ · 4.8★ (1539) wp.org #4 5 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) wp.org #5 6 Germanized for WooCommerce 70K+ · 4.8★ (496) wp.org #6 7 Variation Swatches for WooCommerce 300K+ · 4.8★ (926) wp.org #9 ↑6 2 too low 8 Mercado Pago payments for WooCommerce 100K+ · 3.9★ (693) wp.org #8 ↑5 9 BrikPanel: WooCommerce Dashboard & Analytics, Abandoned Cart Recovery, Order Export, Inventory Management & Bulk Editor 1K+ · 5.0★ (55) wp.org #7 ↑1 2 too high 10 HUSKY – Products Filter for WooCommerce Professional. MCP is onboard 80K+ · 4.6★ (337) wp.org #11 ↓1 1 too low 11 Side Cart Woocommerce | Woocommerce Cart 70K+ · 4.9★ (453) wp.org #14 ↓5 3 too low 12 TI WooCommerce Wishlist 100K+ · 4.7★ (503) wp.org #15 ↑2 3 too low 13 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #17 ↑2 4 too low 14 Subscriptions for WooCommerce 10K+ · 4.5★ (180) wp.org #12 2 too high 15 Filter Everything — WordPress & WooCommerce Filters 50K+ · 4.6★ (154) wp.org #13 ↑5 2 too high 16 MultiVendorX – WooCommerce Multivendor Marketplace AI Powered Solutions 2K+ · 4.8★ (432) wp.org #16 ↑4 17 Ultimate Addons for Elementor – Widgets, Templates, WooCommerce & Header Footer Builder 2M+ · 4.9★ (2528) wp.org #18 ↑6 1 too low 18 Back In Stock Notifier for WooCommerce | WooCommerce Waitlist Pro 20K+ · 4.7★ (122) wp.org #19 1 too low 19 Discount Rules and Dynamic Pricing for WooCommerce 9K+ · 4.7★ (248) wp.org #23 4 too low 20 Print Invoice & Delivery Notes for WooCommerce 30K+ · 4.4★ (140) wp.org #22 ↓11 2 too low 21 YITH WooCommerce Wishlist 400K+ · 3.9★ (262) wp.org #20 ↑1 1 too high 22 Product Bundle Builder for WooCommerce 6K+ · 4.8★ (61) wp.org #21 1 too high 23 Product Layouts for WooCommerce 1K+ · 5.0★ (15) wp.org #24 ↓10 1 too low 24 WooCommerce Shipping 70K+ · 2.0★ (18) wp.org #10 ↓3 14 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.