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wp.org search vs our merit ranking: “wordpress block”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “wordpress block”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20. 5 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

WordPress Importer shows at wp.org #13 but places #21 on merit, a gap of 8 places. Its 2M+ installs carry it up the search order; its 3.1★ average from 327 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More places #11 on merit, 4.8★ from 14387 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27821) wp.org #1 2 Translate WordPress with GTranslate 900K+ · 4.9★ (4962) wp.org #3 1 too low 3 TablePress – Tables in WordPress made easy 600K+ · 5.0★ (4625) wp.org #4 1 too low 4 MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) 2M+ · 4.5★ (3157) wp.org #2 2 too high 5 Gutenverse – WordPress Blocks, Page Builder & Site Editor 20K+ · 4.9★ (190) wp.org #5 6 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2144) wp.org #9 ↓1 3 too low 7 Hustle – Email Marketing, Lead Generation, Optins, Popups 80K+ · 4.4★ (859) wp.org #10 ↓1 3 too low 8 Kadence Blocks — Page Builder Toolkit for Gutenberg Editor 600K+ · 4.8★ (333) wp.org #7 ↑6 1 too high 9 Spectra Legacy – Gutenberg Blocks 1M+ · 4.7★ (1872) wp.org #8 ↓2 1 too high 10 The Icon Block 40K+ · 5.0★ (29) wp.org #6 ↑1 4 too high 11 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #16 ↑1 5 too low 12 Block Visibility — Conditional Visibility Control for the Block Editor 40K+ · 4.9★ (108) wp.org #11 ↓1 1 too high 13 Wordfence Security – Firewall, Malware Scan, and Login Security 5M+ · 4.7★ (5039) wp.org #14 ↓3 1 too low 14 BackWPup – WordPress Backup & Restore Plugin 400K+ · 4.0★ (1323) wp.org #12 2 too high 15 WP Fastest Cache – WordPress Cache Plugin 1M+ · 4.9★ (4228) wp.org #22 7 too low 16 WP Popular Posts 100K+ · 4.5★ (249) wp.org #19 ↓3 3 too low 17 Carousel Slider Block for Gutenberg 50K+ · 4.8★ (59) wp.org #18 ↑2 1 too low 18 Flexible Table Block 40K+ · 4.9★ (34) wp.org #17 ↑1 1 too high 19 IP Location Block 10K+ · 4.5★ (35) wp.org #15 4 too high 20 Otter Blocks – Gutenberg Blocks, Page Builder for Gutenberg Editor & FSE 300K+ · 4.7★ (251) wp.org #23 ↓4 3 too low 21 WordPress Importer 2M+ · 3.1★ (327) wp.org #13 ↑1 8 too high 22 Nexter Blocks – Gutenberg Blocks, Page Builder & AI Website Builder 9K+ · 4.8★ (90) wp.org #24 2 too low 23 SVG Block 4K+ · 5.0★ (14) wp.org #21 ↑2 2 too high 24 VK Block Patterns 100K+ · 5.0★ (2) wp.org #20 ↑2 4 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.