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wp.org search vs our merit ranking: “wordpress news app”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “wordpress news app”, we agree with wp.org on the top plugin, and our order differs from theirs on 6 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

CF7 Apps – Addons for Contact Form 7 (Honeypot, Database, Redirection, Webhook, etc.) shows at wp.org #15 but places #21 on merit, a gap of 6 places. Its 300K+ installs carry it up the search order; its 3.8★ average from 135 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Translate WordPress with GTranslate 900K+ · 4.9★ (4962) wp.org #1 2 Hustle – Email Marketing, Lead Generation, Optins, Popups 80K+ · 4.4★ (859) wp.org #2 ↑3 3 WooCommerce 7M+ · 4.5★ (4833) wp.org #3 ↓1 4 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2146) wp.org #4 5 AI Engine – MCP Server & AI Chatbot for WordPress, with Claude, ChatGPT & Gemini 90K+ · 4.9★ (874) wp.org #6 ↑2 1 too low 6 Post SMTP – Complete Email Delivery and SMTP Solution with Email Logs, Alerts, Backup SMTP & Mobile App 300K+ · 4.7★ (528) wp.org #5 ↓2 1 too high 7 BackWPup – WordPress Backup & Restore Plugin 400K+ · 4.0★ (1323) wp.org #7 ↓1 8 WP Popular Posts 100K+ · 4.5★ (249) wp.org #8 ↓1 9 Wordfence Security – Firewall, Malware Scan, and Login Security 5M+ · 4.7★ (5043) wp.org #11 ↑4 2 too low 10 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14388) wp.org #13 ↓2 3 too low 11 Burst Statistics – Simple WordPress Analytics (Google Analytics Alternative) 200K+ · 4.9★ (186) wp.org #9 ↑3 2 too high 12 WP 2FA – Two-factor authentication for WordPress 100K+ · 4.7★ (184) wp.org #10 ↑3 2 too high 13 WPVibe – MCP Server for WordPress, works with Claude, ChatGPT & other AI MCP agents 100K+ · 5.0★ (202) wp.org #14 ↓4 1 too low 14 Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7522) wp.org #19 ↓3 5 too low 15 WP Chat App 100K+ · 4.9★ (222) wp.org #18 ↑1 3 too low 16 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8712) wp.org #24 8 too low 17 Ads.txt & App-ads.txt Manager for WordPress 2K+ · 4.8★ (48) wp.org #12 ↑2 5 too high 18 Independent Analytics – WordPress Analytics Plugin 100K+ · 4.8★ (167) wp.org #20 2 too low 19 Ditty – Responsive News Tickers, Sliders, and Lists 30K+ · 4.6★ (106) wp.org #17 ↑1 2 too high 20 WP Data Access – App Builder for Tables, Forms, Dashboards, Charts & Maps 10K+ · 4.9★ (88) wp.org #22 2 too low 21 CF7 Apps – Addons for Contact Form 7 (Honeypot, Database, Redirection, Webhook, etc.) 300K+ · 3.8★ (135) wp.org #15 ↓6 6 too high 22 App for Cloudflare® 1K+ · 4.7★ (14) wp.org #16 ↑5 6 too high 23 Easy MCP AI – Connect Claude to WordPress: MCP Server for ChatGPT & AI Agents 30K+ · 4.9★ (16) wp.org #21 ↑3 2 too high 24 Publish To Apple News 4K+ · 3.8★ (25) wp.org #23 ↓1 1 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.