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wp.org search vs our merit ranking: “csv user import”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “csv user import”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

WP All Import – Import SEO Settings for Rank Math SEO shows at wp.org #9 but places #17 on merit, a gap of 8 places. Its 6K+ installs carry it up the search order; its 4.5★ average from 4 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

TablePress – Tables in WordPress made easy places #9 on merit, 5.0★ from 4625 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Import and export users and customers 70K+ · 4.7★ (259) wp.org #1 2 WP All Import – Drag & Drop Import for CSV, XML, Excel & Google Sheets 100K+ · 4.7★ (1966) wp.org #2 3 WP Ultimate CSV Importer – WordPress CSV, XML & Excel Import Export 20K+ · 4.4★ (593) wp.org #6 3 too low 4 Import Users from CSV 10K+ · 4.1★ (44) wp.org #3 1 too high 5 WP All Import – Product Import for WooCommerce 20K+ · 4.7★ (276) wp.org #7 2 too low 6 Export and Import Users and Customers 50K+ · 4.8★ (442) wp.org #5 1 too high 7 R Really Simple CSV Importer 40K+ · 4.9★ (107) wp.org #8 1 too low 8 User Registration & Membership – Free & Paid Memberships, Subscriptions, Content Restriction, User Profile, Custom User Registration & Login Builder 50K+ · 4.8★ (832) wp.org #12 4 too low 9 TablePress – Tables in WordPress made easy 600K+ · 5.0★ (4625) wp.org #21 12 too low 10 WP All Import – Import Add-On for ACF 50K+ · 5.0★ (6) wp.org #4 6 too high 11 Order Export & Order Import for WooCommerce 50K+ · 4.7★ (337) wp.org #11 ↓1 12 WP Import Export Lite 40K+ · 4.0★ (113) wp.org #13 ↑4 1 too low 13 CSV Importer 3K+ · 4.2★ (28) wp.org #10 ↑1 3 too high 14 Comments Import & Export 2K+ · 4.9★ (68) wp.org #19 5 too low 15 Open User Map – Interactive Leaflet Maps 10K+ · 5.0★ (70) wp.org #23 8 too low 16 Import WP – CSV & XML Import Export for WordPress 4K+ · 4.4★ (25) wp.org #18 2 too low 17 WP All Import – Import SEO Settings for Rank Math SEO 6K+ · 4.5★ (4) wp.org #9 8 too high 18 WP All Import – Import SEO Settings for Yoast SEO 20K+ · 2.8★ (11) wp.org #14 ↓1 4 too high 19 WP All Import – Job Listing Import for WP Job Manager 2K+ · 5.0★ (2) wp.org #15 ↓1 4 too high 20 WP All Import – Import SEO Settings for All In One SEO 1K+ · 5.0★ (2) wp.org #17 ↓1 3 too high 21 WP All Import – Listings Import for Listify 300+ · 5.0★ (2) wp.org #24 3 too low 22 Export/Import Media – CSV Media Library Import & Export 1K+ · 3.7★ (3) wp.org #20 2 too high 23 Import Users & Customers with Meta | WP Ultimate CSV Importer Add-on 5K+ · 3.0★ (2) wp.org #16 ↓1 7 too high 24 WP All Import – Property Import for RealHomes 700+ · 4.0★ (2) wp.org #22 ↑1 2 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.