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wp.org search vs our merit ranking: “dashboard report”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “dashboard report”, we agree with wp.org on the top plugin, and our order differs from theirs on 12 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

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Ranked above its merit

Ni WooCommerce Sales Report – Orders, Revenue & Sales Analytics Dashboard shows at wp.org #13 but places #23 on merit, a gap of 10 places. Its 400+ installs carry it up the search order; its 3.8★ average from 10 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

MainWP Dashboard: Self-hosted WordPress Management for Agencies places #7 on merit, 4.9★ from 2354 reviews, but shows at wp.org #18. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 BrikPanel: WooCommerce Dashboard & Analytics, Abandoned Cart Recovery, Order Export, Inventory Management & Bulk Editor 1K+ · 5.0★ (55) wp.org #1 2 MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) 2M+ · 4.5★ (3157) wp.org #2 3 Remove Dashboard Access 30K+ · 4.6★ (78) wp.org #3 4 ExactMetrics – Google Analytics Dashboard for WordPress (Website Stats Plugin) 200K+ · 2.5★ (1546) wp.org #4 5 Site Kit by Google – Analytics, Search Console, AdSense, Speed 5M+ · 4.2★ (1013) wp.org #7 ↑4 2 too low 6 WooCommerce 7M+ · 4.5★ (4833) wp.org #12 ↓5 6 too low 7 MainWP Dashboard: Self-hosted WordPress Management for Agencies 20K+ · 4.9★ (2354) wp.org #18 11 too low 8 Connect Matomo – Analytics Dashboard for WordPress 60K+ · 4.5★ (95) wp.org #9 1 too low 9 MainWP Child – Securely Connects to the MainWP Dashboard to Manage Multiple Sites 700K+ · 5.0★ (71) wp.org #8 1 too high 10 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27820) wp.org #19 ↑1 9 too low 11 Plugin Report 1K+ · 5.0★ (15) wp.org #6 5 too high 12 Beehive Analytics – Google Analytics Dashboard 20K+ · 4.5★ (13) wp.org #5 7 too high 13 WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ · 4.8★ (5210) wp.org #20 ↓1 7 too low 14 Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7521) wp.org #22 ↓6 8 too low 15 Ninjalytics: Sales Reports & Order Export for WooCommerce and EDD 6K+ · 4.4★ (57) wp.org #10 5 too high 16 WP Statistics – Simple, privacy-friendly Google Analytics alternative 500K+ · 4.1★ (758) wp.org #17 ↑4 1 too low 17 Burst Statistics – Simple WordPress Analytics (Google Analytics Alternative) 200K+ · 4.9★ (186) wp.org #23 6 too low 18 ShareThis Dashboard for Google Analytics 80K+ · 3.6★ (138) wp.org #15 ↑2 3 too high 19 System Dashboard 900+ · 4.9★ (16) wp.org #11 ↑1 8 too high 20 UpdraftCentral Dashboard 5K+ · 4.5★ (22) wp.org #16 ↑2 4 too high 21 PowerBI Embed Reports 500+ · 5.0★ (23) wp.org #24 ↓1 3 too low 22 Dashboard To-Do List 1K+ · 5.0★ (8) wp.org #14 ↑1 8 too high 23 N Ni WooCommerce Sales Report – Orders, Revenue & Sales Analytics Dashboard 400+ · 3.8★ (10) wp.org #13 ↑1 10 too high 24 CMS ADMINS Security Check Report 400+ · 5.0★ (2) wp.org #21 ↑1 3 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.