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wp.org search vs our merit ranking: “email quote”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “email quote”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Send Users Email – Email Subscribers, Email Marketing Newsletter shows at wp.org #10 but places #17 on merit, a gap of 7 places. Its 5K+ installs carry it up the search order; its 4.5★ average from 28 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Calculated Fields Form – AI Form Builder for WordPress – Contact, Payment, Quote, Quiz & More places #9 on merit, 4.9★ from 973 reviews, but shows at wp.org #17. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ · 4.8★ (5209) wp.org #1 2 Email Log 80K+ · 4.2★ (43) wp.org #2 3 Request a Quote for WooCommerce – Get a Quote Button 6K+ · 5.0★ (25) wp.org #3 4 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2144) wp.org #8 ↑2 4 too low 5 Quotes for WooCommerce 4K+ · 4.6★ (61) wp.org #4 1 too high 6 WebToffee eCommerce Marketing Automation – Email marketing, Popups, Email customizer 10K+ · 4.8★ (54) wp.org #5 1 too high 7 YayMail – WooCommerce Email Customizer 50K+ · 4.8★ (291) wp.org #9 ↓3 2 too low 8 Anti-Spam, Spam FireWall by CleanTalk 200K+ · 4.8★ (3221) wp.org #14 6 too low 9 Calculated Fields Form – AI Form Builder for WordPress – Contact, Payment, Quote, Quiz & More 40K+ · 4.9★ (973) wp.org #17 ↓2 8 too low 10 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #18 8 too low 11 YITH Request a Quote for WooCommerce 10K+ · 3.3★ (66) wp.org #6 ↑1 5 too high 12 ELEX WooCommerce Request a Quote 2K+ · 4.7★ (23) wp.org #7 ↑1 5 too high 13 NP Quote Request for WooCommerce 8K+ · 4.6★ (87) wp.org #11 2 too high 14 Jetpack CRM – Clients, Leads, Invoices, Billing, Email Marketing, & Automation 30K+ · 4.3★ (152) wp.org #13 1 too high 15 Contact Form Email 8K+ · 4.3★ (102) wp.org #12 3 too high 16 Easy WP SMTP – WordPress SMTP and Email Logs: Gmail SMTP, Office 365, Outlook, Custom SMTP, and more 500K+ · 4.6★ (709) wp.org #21 5 too low 17 Send Users Email – Email Subscribers, Email Marketing Newsletter 5K+ · 4.5★ (28) wp.org #10 ↓1 7 too high 18 Kit (formerly ConvertKit) – Email Newsletter, Email Marketing, Membership, Subscribers and Landing Pages 40K+ · 4.8★ (90) wp.org #19 1 too low 19 CatalogX Product Catalog, Product Enquiry & Quotes for WooCommerce 5K+ · 4.2★ (60) wp.org #20 1 too low 20 Freight Shipping Quote – Simplify Shipping Cost Requests 300+ · 4.7★ (16) wp.org #15 ↑1 5 too high 21 Product Enquiry for WooCommerce 3K+ · 4.5★ (29) wp.org #23 2 too low 22 Email Addon for Contact Form 7 3K+ · 4.6★ (9) wp.org #16 ↑1 6 too high 23 Pixeline’s Email Protector 900+ · 4.3★ (8) wp.org #22 1 too high 24 Benchmark Email Lite 1K+ · 4.0★ (3) wp.org #24

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.