Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “fb analytics”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “fb analytics”, we and wp.org disagree on the top plugin, and our order differs from theirs on 13 of the top 20. 4 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

VK All in One Expansion Unit shows at wp.org #3 but places #14 on merit, a gap of 11 places. Its 100K+ installs carry it up the search order; its 4.0★ average from 7 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

iubenda | All-in-one Compliance for GDPR / CCPA Cookie Consent + more places #8 on merit, 4.7★ from 397 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 FluentCRM – Email Newsletter, Automation, Email Marketing, Email Campaigns, Optins, Leads, and CRM Solution 80K+ · 4.8★ (250) wp.org #2 1 too low 2 AWCA – The Great Analytics Insights for Your eStore 2K+ · 4.7★ (23) wp.org #1 1 too high 3 HandL UTM Grabber / Tracker 10K+ · 4.8★ (146) wp.org #5 2 too low 4 SEOPress – AI SEO Plugin & On-site SEO 300K+ · 4.8★ (1267) wp.org #8 4 too low 5 Floating Chat Widget: Contact Chat Icons, Telegram Chat, Line Messenger, WeChat, Email, SMS, Call Button – Chaty 300K+ · 5.0★ (1244) wp.org #11 6 too low 6 Live Chat with Messenger Customer Chat 3K+ · 4.5★ (212) wp.org #9 3 too low 7 WP DSGVO Tools (GDPR) 10K+ · 4.0★ (116) wp.org #7 8 iubenda | All-in-one Compliance for GDPR / CCPA Cookie Consent + more 200K+ · 4.7★ (397) wp.org #16 8 too low 9 Chatbot for WordPress by Collect.chat ⚡️ 6K+ · 4.4★ (38) wp.org #6 3 too high 10 ConvertNow Analytics: Website Stats, Visitor Statistics, AI Traffic and Bot Filtering 70+ · 5.0★ (6) wp.org #4 6 too high 11 WP Socializer – Simple & Easy Social Media Share Icons 10K+ · 4.5★ (128) wp.org #15 4 too low 12 Quiz Maker, Poll Maker & Survey Maker by Opinion Stage 6K+ · 4.4★ (277) wp.org #17 5 too low 13 Simple SEO 10K+ · 4.7★ (33) wp.org #13 14 VK All in One Expansion Unit 100K+ · 4.0★ (7) wp.org #3 11 too high 15 Tracking Code Manager 90K+ · 4.1★ (58) wp.org #14 1 too high 16 Social Sharing (by Danny) 2K+ · 5.0★ (68) wp.org #19 3 too low 17 WP Yelp Review Slider 1K+ · 4.9★ (24) wp.org #23 6 too low 18 Tag Pilot FREE – Google Tag Manager Integration for WooCommerce 1K+ · 5.0★ (8) wp.org #10 8 too high 19 Mini WP GDPR 100+ · 5.0★ (6) wp.org #24 5 too low 20 Mergado Pack 700+ · 3.6★ (17) wp.org #20 21 S Saitama Addon Pack 1K+ · 0.0★ (0) wp.org #12 9 too high 22 Meta Pixel Event Tracker for WooCommerce 50+ · 0.0★ (0) wp.org #21 1 too high 23 TrueMetriks Analytics — · 0.0★ (0) wp.org #22 1 too high 24 Easy Share Solution For WordPress 900+ · 5.0★ (1) wp.org #18 6 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.