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wp.org search vs our merit ranking: “increase font size”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “increase font size”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Simple Font Resizer shows at wp.org #10 but places #24 on merit, a gap of 14 places. Its 100+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

10Web Booster – Website speed optimization, Cache & Page Speed optimizer places #12 on merit, 4.6★ from 405 reviews, but shows at wp.org #19. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Use Any Font | Custom Font Uploader 200K+ · 4.7★ (1,148) wp.org #1 2 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7,322) wp.org #2 3 OMGF | GDPR/DSGVO Compliant, Faster Google Fonts. Easy. 300K+ · 4.7★ (213) wp.org #4 ↑1 wp.org ranks it 1 place below merit 4 WP Fastest Cache – WordPress Cache Plugin 1M+ · 4.9★ (4,231) wp.org #6 ↑2 wp.org ranks it 2 places below merit 5 Kadence Blocks — Page Builder Toolkit for Gutenberg Editor 600K+ · 4.8★ (334) wp.org #5 ↑2 6 WP-Optimize – Cache, Compress images, Minify & Clean database to boost page speed & performance 1M+ · 4.8★ (2,617) wp.org #8 ↓2 wp.org ranks it 2 places below merit 7 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4,133) wp.org #9 wp.org ranks it 2 places below merit 8 Zeno Font Resizer 5K+ · 4.6★ (20) wp.org #3 wp.org ranks it 5 places above merit 9 Customer Reviews for WooCommerce 80K+ · 4.8★ (1,539) wp.org #13 ↑3 wp.org ranks it 4 places below merit 10 Smash Balloon Social Photo Feed – Easy Social Feeds Plugin 1M+ · 4.9★ (4,359) wp.org #12 wp.org ranks it 2 places below merit 11 Speed Optimizer – The All-In-One Performance-Boosting Plugin 1M+ · 4.2★ (641) wp.org #7 ↓3 wp.org ranks it 4 places above merit 12 10Web Booster – Website speed optimization, Cache & Page Speed optimizer 60K+ · 4.6★ (405) wp.org #19 ↑4 wp.org ranks it 7 places below merit 13 Custom Login Page Customizer 80K+ · 4.8★ (410) wp.org #22 wp.org ranks it 9 places below merit 14 wpDataTables – WordPress Data Table, Dynamic Tables & Table Charts Plugin 60K+ · 4.5★ (449) wp.org #21 wp.org ranks it 7 places below merit 15 Options for Twenty Twenty-One 6K+ · 4.9★ (64) wp.org #15 ↑2 16 TI WooCommerce Wishlist 100K+ · 4.7★ (503) wp.org #24 wp.org ranks it 8 places below merit 17 Skyboot Custom Icons for Elementor – Elementor Icons library – 14300+ Icons 200K+ · 5.0★ (22) wp.org #11 ↑2 wp.org ranks it 6 places above merit 18 Image CAPTCHA for Contact Form 7 and WPForms by HookAndHook (DSGVO/GDPR) 70K+ · 4.7★ (49) wp.org #17 ↑3 wp.org ranks it 1 place above merit 19 AccessiYes Accessibility Widget for ADA, EAA & WCAG Readiness 20K+ · 4.8★ (37) wp.org #20 ↓6 wp.org ranks it 1 place below merit 20 Web Accessibility by accessiBe 10K+ · 4.1★ (32) wp.org #18 wp.org ranks it 2 places above merit 21 Simple Accessibility Button 900+ · 5.0★ (9) wp.org #14 ↑1 wp.org ranks it 7 places above merit 22 SOGO Accessibility 5K+ · 4.1★ (8) wp.org #16 ↑3 wp.org ranks it 6 places above merit 23 Power Coupons for WooCommerce 30K+ · 5.0★ (3) wp.org #23 24 Simple Font Resizer 100+ · 5.0★ (1) wp.org #10 ↑1 wp.org ranks it 14 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.