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wp.org search vs our merit ranking: “offer it”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “offer it”, we agree with wp.org on the top plugin, and our order differs from theirs on 5 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Combo Offers WooCommerce shows at wp.org #14 but places #24 on merit, a gap of 10 places. Its 2K+ installs carry it up the search order; its 4.8★ average from 17 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

merit plugin wp.org
1 Site Kit by Google – Analytics, Search Console, AdSense, Speed 5M+ · 4.2★ (1012) wp.org #1 2 Duplicator – Backups & Migration Plugin – Cloud Backups, Scheduled Backups, & More 1M+ · 4.9★ (4940) wp.org #2 ↑1 3 Translate WordPress with GTranslate 900K+ · 4.9★ (4962) wp.org #6 3 too low 4 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2408) wp.org #4 5 Photo Gallery, Sliders, Proofing and Themes – NextGEN Gallery 300K+ · 4.3★ (4342) wp.org #7 ↓2 2 too low 6 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2144) wp.org #8 ↑1 2 too low 7 WooCommerce PayPal Payments 800K+ · 2.9★ (584) wp.org #3 ↑9 4 too high 8 Payment Plugins for Stripe WooCommerce 100K+ · 4.8★ (303) wp.org #9 ↓2 1 too low 9 MailPoet – Newsletters, Email Marketing, and Automation 500K+ · 4.4★ (1435) wp.org #10 ↓8 1 too low 10 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2051) wp.org #11 ↑5 1 too low 11 WooCommerce Stripe Payment Gateway 700K+ · 3.1★ (237) wp.org #5 ↓1 6 too high 12 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #13 ↓3 1 too low 13 UpsellWP – Upsell and Related Products Offers for WooCommerce 5K+ · 4.9★ (150) wp.org #12 1 too high 14 Tutor LMS – eLearning and online course solution 100K+ · 4.4★ (590) wp.org #15 ↓3 1 too low 15 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #16 ↓1 1 too low 16 Slider, Gallery, and Carousel by MetaSlider – Image Slider, Video Slider 500K+ · 4.6★ (743) wp.org #17 ↑2 1 too low 17 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8709) wp.org #23 ↑1 6 too low 18 WP-Optimize – Cache, Compress images, Minify & Clean database to boost page speed & performance 1M+ · 4.8★ (2617) wp.org #20 ↑1 2 too low 19 Paid Membership Subscriptions – Effortless Memberships, Recurring Payments & Content Restriction 10K+ · 4.7★ (270) wp.org #21 ↓1 2 too low 20 Cart Abandonment Recovery for WooCommerce – Recover Lost Sales with Automated Emails 300K+ · 4.8★ (626) wp.org #24 ↓1 4 too low 21 Mercado Pago payments for WooCommerce 100K+ · 3.9★ (693) wp.org #19 2 too high 22 Upsell Funnel Builder for WooCommerce – Create Upsells, Cross-Sells, Order Bumps, Frequently Bought, and Popups. 2K+ · 4.7★ (116) wp.org #18 ↓1 4 too high 23 Payment Plugins for PayPal WooCommerce 80K+ · 4.8★ (127) wp.org #22 1 too high 24 Combo Offers WooCommerce 2K+ · 4.8★ (17) wp.org #14 10 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.