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wp.org search vs our merit ranking: “electronic archive”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “electronic archive”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

MailArchiver shows at wp.org #11 but places #17 on merit, a gap of 6 places. Its 100+ installs carry it up the search order; its 5.0★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Variation Swatches for WooCommerce 300K+ · 4.8★ (926) wp.org #1 2 Mercado Pago payments for WooCommerce 100K+ · 3.9★ (693) wp.org #3 1 too low 3 Variation Swatches for WooCommerce – Color, Image & Size Swatches 200K+ · 4.6★ (51) wp.org #2 1 too high 4 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #4 5 Product Table & List Builder for WooCommerce 10K+ · 4.9★ (254) wp.org #5 6 VikBooking Hotel Booking Engine & PMS 8K+ · 4.8★ (61) wp.org #8 2 too low 7 Show only lowest prices in variable products for WooCommerce 6K+ · 4.8★ (28) wp.org #7 8 Swatchly – Product Variation Swatches for WooCommerce 5K+ · 4.5★ (29) wp.org #9 1 too low 9 Shop Page WP 2K+ · 5.0★ (22) wp.org #13 4 too low 10 WCBoost – Variation Swatches 40K+ · 4.8★ (5) wp.org #6 4 too high 11 Dynamic AJAX Product Filters for WooCommerce 1K+ · 5.0★ (11) wp.org #17 6 too low 12 Discount Rules for WooCommerce – Disco | Dynamic Pricing, Conditions, Bulk, Bundle, BOGO 5K+ · 4.2★ (9) wp.org #12 13 Smart Variation Swatches for WooCommerce – Color & Image Attribute Swatches 3K+ · 3.2★ (13) wp.org #10 3 too high 14 Premmerce Product Filter for WooCommerce 2K+ · 3.4★ (22) wp.org #14 15 RS WP Book Showcase – A Complete Book Catalogue & Library System 1K+ · 3.9★ (25) wp.org #24 9 too low 16 WP ADA Compliance Check Basic 2K+ · 4.5★ (8) wp.org #19 3 too low 17 MailArchiver 100+ · 5.0★ (3) wp.org #11 6 too high 18 Ultimate WooCommerce Filters 500+ · 3.7★ (14) wp.org #18 19 Product Variation Swatches for WooCommerce – Enhance Your Product Attributes with Elegant Color, Image, and Label Swatches 100+ · 4.2★ (5) wp.org #16 3 too high 20 Set Price Note (Units, Offers, Editions) for WooCommerce 700+ · 4.7★ (3) wp.org #15 5 too high 21 myEasyCompta – Invoicing, Accounting & Quotes Plugin for WordPress 30+ · 5.0★ (4) wp.org #22 1 too low 22 Store Restriction for WooCommerce – Advanced B2B, Wholesale & Content Visibility Control 20+ · 5.0★ (3) wp.org #21 1 too high 23 B2B Product Catalog – No E-Commerce, Global RFQ & Bulk Quote 100+ · 5.0★ (2) wp.org #23 24 EAN, UPC and ISBN for WooCommerce 100+ · 3.0★ (2) wp.org #20 4 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.