wp.org search vs our merit ranking: “menu export”
wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →
For “menu export”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20.
wp.org search ranks on
Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.
We add
A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.
Ranked above its merit
Menu Export Import shows at wp.org #11 but places #23 on merit, a gap of 12 places. Its 100+ installs carry it up the search order; its 4.3★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.
Buried gem
User Menus – Nav Menu Visibility places #9 on merit, 5.0★ from 1281 reviews, but shows at wp.org #20. A smaller install base keeps it further down the default search order than its quality signals alone would.
Admin Menu Editor 300K+ · 4.6★ (312)
wp.org #1 2 
Max Mega Menu 300K+ · 4.8★ (882)
wp.org #3 1 too low 3 
Nav Menu Roles 70K+ · 4.9★ (219)
wp.org #4 1 too low 4 
Responsive Menu – Mobile Menu & Hamburger Menu Builder 70K+ · 4.5★ (574)
wp.org #5 1 too low 5 
WP Mobile Menu – The Mobile-Friendly Responsive Menu 70K+ · 4.7★ (256)
wp.org #7 2 too low 6 
Import and export users and customers 70K+ · 4.7★ (259)
wp.org #8 2 too low 7 
Import Export Menu 3K+ · 4.4★ (10) thin reviews
wp.org #2 5 too high 8 
Product Import Export for WooCommerce – CSV Product Importer & Exporter 80K+ · 4.6★ (413) throws errorsnot PHP-current
wp.org #9 1 too low 9 User Menus – Nav Menu Visibility 80K+ · 5.0★ (1281)
wp.org #20 11 too low 10 
WPS Menu Exporter 10K+ · 3.7★ (44)
wp.org #6 4 too high 11 
Float menu – awesome floating side menu 30K+ · 4.4★ (41)
wp.org #10 1 too high 12 
Simple Floating Menu 10K+ · 5.0★ (38)
wp.org #16 4 too low 13 
Comments Import & Export 2K+ · 4.9★ (68)
wp.org #17 4 too low 14 
BrikPanel: WooCommerce Dashboard & Analytics, Abandoned Cart Recovery, Order Export, Inventory Management & Bulk Editor 1K+ · 5.0★ (55) throws errorsnot PHP-current
wp.org #14 15 
Export Products, Orders & Customers for WooCommerce 2K+ · 4.6★ (14) thin reviews
wp.org #15 16 
Ollie Menu Designer 6K+ · 5.0★ (8) thin reviews
wp.org #12 4 too high 17 E Export Categories 1K+ · 4.8★ (12) thin reviews
wp.org #19 2 too low 18 
Side Menu Lite – Sticky Floating Side Menu 7K+ · 4.0★ (12) thin reviews
wp.org #22 4 too low 19 
Restaurant Menu and Food Ordering 2K+ · 4.5★ (15) throws errorsnot PHP-current thin reviews
wp.org #21 2 too low 20 
Export Single Post Page 3K+ · 4.7★ (3) thin reviews
wp.org #13 7 too high 21 
Post Export Import with Media 1K+ · 4.5★ (8) thin reviews
wp.org #24 3 too low 22 
Menu Backup & Restore + Import/Export 500+ · 5.0★ (3) thin reviews
wp.org #18 4 too high 23 Menu Export Import 100+ · 4.3★ (3) thin reviews
wp.org #11 12 too high 24 
Export Customers Data 500+ · 5.0★ (3) thin reviews
wp.org #23 1 too high Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.