Wp Tracking Codes
by Heitor_tito · eCommerce
Also makes 1 other plugin · 810+ installs across the portfolio →
Add Google Tag Manager, GA4, Google Ads Remarketing, Facebook Pixel and Google Merchant Reviews codes to your site — no code editing required.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
Few reviews
Active installs
800+
≈900 estimated
Momentum
+0%
downloads vs prior 30d
Biggest opportunity: Swap “facebook pixel”, “ga4” and “google ads” for “tracking codes”, “remarketing” and “codes”. “facebook pixel” isn't earning its slot: you're not in the first 24 results for its own search. “tracking codes” sits at #4 untagged, close enough for a declared tag to move it up. “ga4” isn't earning its slot: you're not in the first 24 results for its own search. “remarketing” sits at #5 untagged, close enough for a declared tag to move it up. “google ads” isn't earning its slot: you're not in the first 24 results for its own search. “codes” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 71 average across 9,744 eCommerce plugins
Install conversion
How it's measured →2.6%
of downloads still active
At least 800 of 31K lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,140 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 93 days ago
Tested up to WordPress 7.0.8, the current branch or newer
5.0★ over 4 reviews, smoothed to 4.17★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
37
Momentum
Losing ground
-0.3
Velocity
places per keyword, 28d
15%
Breadth
of keywords climbing, 28d
-0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| tracking codes | #4 | #15 | down 1 |
| codes | #6 | #20 | 0 |
| ua code | #2 | #5 | down 1 |
| remarketing | #5 | #11 | 0 |
| tracking | #13 | #19 | 0 |
| ecommerce tracking | #11 | #19 | down 1 |
| event tracking | #12 | #21 | down 2 |
| conversion tracking | #14 | #20 | up 1 |
| tracking code | #8 | #19 | down 2 |
| facebook remarketing pixel | #8 | #14 | down 1 |
| facebook remarketing | #9 | #16 | 0 |
| add codes | #10 | #20 | 0 |
| google merchant | #24 | #23 | 0 |
| remarketing tag | #10 | #15 | 0 |
| gtm | #18 | #15 | down 1 |
| order tracking | #18 | #20 | down 2 |
| ad codes | #13 | #19 | 0 |
| pixel tracking | #13 | #19 | 0 |
| ad tracking | #13 | #20 | down 1 |
| tracking tag | #14 | #17 | — |
| facebook pixel your tag | Not in the top 24 | ||
| ga4 your tag | Not in the top 24 | ||
| google ads your tag | Not in the top 24 | ||
| google tag manager your tag | Not in the top 24 | ||
| woocommerce your tag | Not in the top 24 | ||
55 searches this plugin appeared in over the last 90 days, 20 listed. 24 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “facebook pixel”, “ga4” and “google ads” for “tracking codes”, “remarketing” and “codes”. “facebook pixel” isn't earning its slot: you're not in the first 24 results for its own search. “tracking codes” sits at #4 untagged, close enough for a declared tag to move it up. “ga4” isn't earning its slot: you're not in the first 24 results for its own search. “remarketing” sits at #5 untagged, close enough for a declared tag to move it up. “google ads” isn't earning its slot: you're not in the first 24 results for its own search. “codes” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.1K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
3mo ago
latest release · v1.10.0 · 30 Jul 2026
23
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “800+”. Our estimate pins where the real number sits.
Crossed into this band yesterday and a band this size takes about a year or more to cross, so the real count is still just under 900.
Install history since 9 Feb 2018
Recent reviews
All reviews on wp.org ↗- ★★★★★ xcs856.7y ago
Very simple and useful!
Read on wp.org ↗ - ★★★★★ anemosfilak7.0y ago
Very Cool, Simple, fast, usefull i like it
Read on wp.org ↗ - ★★★★★ tomeek768.0y ago
The plugin work wery well This topic was modified 7 years, 9 months ago by tomeek76.
Read on wp.org ↗ - ★★★★★ Heitor_tito10.3y ago
Muito Bom
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.6.2
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Add Google Tag Manager, GA4, Google Ads Remarketing, Facebook Pixel and Google Merchant Reviews codes to yo..."
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for One audience phrase ("for ecommerce"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Google Analytics, Facebook.
- ✓ Headings and lists 3 headings and 1 list.
- ! Enough to quote 971 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-30 900+ → 800+ down after 3 days in tier
- 2026-10-27 800+ → 900+ up after 2 days in tier
- 2026-10-25 900+ → 800+ down after 1 days in tier
- 2026-10-24 800+ → 900+ up after 1 days in tier
- 2026-10-23 900+ → 800+ down after 1 days in tier
- 2026-10-22 800+ → 900+ up after 1 days in tier
- 2026-10-21 900+ → 800+ down after 19 days in tier
- 2026-10-02 800+ → 900+ up after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing 40K+ installs · 4.9★ · 3 shared tags A -
GTM Kit – Google Tag Manager & GA4 integration 30K+ installs · 4.5★ · 3 shared tags A -
Conversios – GA4, Google Ads & Meta Conversion Tracking with Product Feed for WooCommerce 10K+ installs · 4.3★ · 3 shared tags A -
GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ installs · 4.5★ · 2 shared tags A -
Google for WooCommerce 800K+ installs · 2.8★ · 1 shared tag C -
WooCommerce PayPal Payments 800K+ installs · 2.9★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Wp Tracking Codes into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wp-tracking-codes" width="480" height="300" style="border:0" loading="lazy" title="Wp Tracking Codes — Plugin Pulse"></iframe> Wp Tracking Codes: 800+ active installs, 5.0★ (4 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/wp-tracking-codes
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