wp.org search vs our merit ranking: “mailchimp integration”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “mailchimp integration”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Simple Membership MailChimp Integration shows at wp.org #5 but places #23 on merit, a gap of 18 places. Its 900+ installs carry it up the search order; its 3.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Forminator Forms – Contact Form, Payment Form & Custom Form Builder places #5 on merit, 4.8★ from 2144 reviews, but shows at wp.org #14. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin signals wp.org

MC4WP: Mailchimp for WordPress 1M+ · 4.8★ (1497) wp.org #1 2

Mailchimp for WooCommerce 200K+ · 4.0★ (726) throws errorsnot PHP-current wp.org #2 3

WooCommerce 7M+ · 4.5★ (4833) throws errorsnot PHP-currentheavy footprint wp.org #4 ↑1 1 too low 4

Mailchimp List Subscribe Form 60K+ · 2.6★ (77) low rating, top placement wp.org #3 1 too high 5

Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2144) wp.org #14 9 too low 6

Connect Contact Form 7 to Mailchimp, Brevo, MailerLite, Klaviyo, GetResponse, EmailOctopus, Campaign Monitor & Moosend 40K+ · 4.3★ (190) wp.org #9 ↓5 3 too low 7

WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #16 ↑1 9 too low 8

Mailmunch Forms for Mailchimp 10K+ · 4.6★ (372) throws errorsnot PHP-current wp.org #8 ↑1 9

Integration for Mailchimp and Contact Form 7, WPForms, Elementor, Ninja Forms 8K+ · 5.0★ (30) wp.org #7 ↑1 2 too high 10

Ultra Addons for Contact Form 7 60K+ · 4.8★ (107) wp.org #12 2 too low 11

Ultimate Member – User Profile, Registration, Login, Member Directory, Content Restriction & Membership Plugin 200K+ · 4.4★ (1445) wp.org #17 ↓1 6 too low 12

Advanced Form Integration — Connect Forms to 300+ Apps 9K+ · 4.8★ (91) wp.org #13 1 too low 13

WP WooCommerce Mailchimp 5K+ · 4.3★ (35) throws errorsnot PHP-current wp.org #6 ↑1 7 too high 14

Bit integrations – Form Integration, Webhook, Spreadsheets, CRM, LMS & Email Automation 20K+ · 4.9★ (160) wp.org #20 ↑2 6 too low 15

Forms for Mailchimp by Optin Cat – Grow Your MailChimp List 2K+ · 4.4★ (77) throws errorsnot PHP-current wp.org #10 5 too high 16

Featured Images in RSS for Mailchimp & More 20K+ · 4.3★ (113) wp.org #18 2 too low 17

Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2408) wp.org #23 ↓4 6 too low 18

MetForm – Contact Form, Survey, Quiz, Conditional Forms, Form Templates & Custom Form Builder for Elementor 500K+ · 4.7★ (509) throws errorsnot PHP-current wp.org #21 3 too low 19

Masteriyo LMS – LMS Course Builder, Quizzes & Certificates 6K+ · 4.8★ (184) throws errorsnot PHP-currentheavy footprint wp.org #24 5 too low 20

MailChimp Subscribe Form, Optin Builder, PopUp Builder, Form Builder 2K+ · 4.0★ (65) throws errorsnot PHP-current wp.org #22 ↑1 2 too low 21

Quform Mailchimp 700+ · 5.0★ (3) thin reviews wp.org #11 10 too high 22

Integration for WooCommerce and MailChimp 100+ · 5.0★ (3) thin reviews wp.org #15 7 too high 23 S Simple Membership MailChimp Integration 900+ · 3.0★ (2) thin reviewslow rating, top placement wp.org #5 ↑1 18 too high 24

Block for Mailchimp – grow your email list with signup forms 2K+ · 3.7★ (3) thin reviews wp.org #19 ↑1 5 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.