wp.org search vs our merit ranking: “wordpress comments import”
wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →
For “wordpress comments import”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.
wp.org search ranks on
Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.
We add
A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.
Ranked above its merit
Import Users & Customers with Meta | WP Ultimate CSV Importer Add-on shows at wp.org #14 but places #24 on merit, a gap of 10 places. Its 5K+ installs carry it up the search order; its 3.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.
Buried gem
AI Engine – MCP Server & AI Chatbot for WordPress, with Claude, ChatGPT & Gemini places #7 on merit, 4.9★ from 874 reviews, but shows at wp.org #12. A smaller install base keeps it further down the default search order than its quality signals alone would.
Disable Comments 1M+ · 4.7★ (281)
wp.org #1 ↑1 2 
WP All Import – Drag & Drop Import for CSV, XML, Excel & Google Sheets 100K+ · 4.7★ (1966)
wp.org #3 1 too low 3 
Comments Import & Export 2K+ · 4.9★ (68)
wp.org #2 ↓1 1 too high 4 
Import and export users and customers 70K+ · 4.7★ (259)
wp.org #4 5 
Newsletter – Send awesome emails from WordPress 200K+ · 4.6★ (1205) throws errorsnot PHP-current
wp.org #6 ↑13 1 too low 6 
WPCode – Insert Headers and Footers + Custom Code Snippets – WordPress Code Manager 3M+ · 4.9★ (1916)
wp.org #9 ↓2 3 too low 7 AI Engine – MCP Server & AI Chatbot for WordPress, with Claude, ChatGPT & Gemini 90K+ · 4.9★ (874)
wp.org #12 ↑5 5 too low 8 
MC4WP: Mailchimp for WordPress 1M+ · 4.8★ (1497)
wp.org #10 2 too low 9 
WP Import Export Lite 40K+ · 4.0★ (113)
wp.org #7 ↑1 2 too high 10 
FG Joomla to WordPress 7K+ · 4.7★ (336)
wp.org #11 ↑2 1 too low 11 
GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ · 4.5★ (155)
wp.org #8 ↓2 3 too high 12 
WordPress Importer 2M+ · 3.1★ (327) low rating, top placement
wp.org #5 7 too high 13 
Polylang 900K+ · 4.7★ (3004)
wp.org #16 ↑5 3 too low 14 
Simple History – Track, Log, and Audit WordPress Changes 300K+ · 4.9★ (491)
wp.org #17 3 too low 15 
LiteSpeed Cache 7M+ · 4.8★ (2778)
wp.org #19 ↓3 4 too low 16 
Relevanssi – A Better Search 100K+ · 4.8★ (406)
wp.org #22 ↓2 6 too low 17 
All-In-One Security (AIOS) – Security and Firewall 1M+ · 4.7★ (1720)
wp.org #24 ↓2 7 too low 18 
Code Snippets 1M+ · 4.7★ (510) not PHP-current
wp.org #20 2 too low 19 
oopspam Anti-Spam: Spam Protection for WordPress Forms & Comments (No CAPTCHA) 6K+ · 4.9★ (51)
wp.org #21 2 too low 20 
AWP Classifieds 3K+ · 4.6★ (301) throws errorsnot PHP-current
wp.org #23 3 too low 21 
Import WP – CSV & XML Import Export for WordPress 4K+ · 4.4★ (25) throws errorsnot PHP-current
wp.org #13 ↓1 8 too high 22 
Magic Export & Import 200+ · 5.0★ (3) thin reviews
wp.org #18 4 too high 23 
Export/Import Media – CSV Media Library Import & Export 1K+ · 3.7★ (3) thin reviews
wp.org #15 8 too high 24 Import Users & Customers with Meta | WP Ultimate CSV Importer Add-on 5K+ · 3.0★ (2) thin reviews
wp.org #14 10 too high Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.