wp.org search vs our merit ranking: “customer list”
wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →
For “customer list”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20. 4 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.
wp.org search ranks on
Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.
We add
A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.
Ranked above its merit
WPChat – Live Chat & Messaging Widget for Customer Support shows at wp.org #12 but places #23 on merit, a gap of 11 places. Its 6K+ installs carry it up the search order; its 4.5★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.
Buried gem
Product Table & List Builder for WooCommerce places #12 on merit, 4.9★ from 254 reviews, but shows at wp.org #19. A smaller install base keeps it further down the default search order than its quality signals alone would.
Customer Reviews for WooCommerce 80K+ · 4.8★ (1539)
wp.org #1 2 
Product Customer List for WooCommerce 9K+ · 4.9★ (75)
wp.org #2 3 
Import and export users and customers 70K+ · 4.7★ (259)
wp.org #4 1 too low 4 W WP Customer Reviews 20K+ · 4.3★ (528)
wp.org #6 2 too low 5 
PiWeb Export Customers Users & Guest customer to CSV for WooCommerce 1K+ · 4.7★ (30)
wp.org #3 2 too high 6 
WP Customer Area 10K+ · 4.0★ (89)
wp.org #5 1 too high 7 
Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) not PHP-currentheavy footprint
wp.org #10 ↑4 3 too low 8 
Wishlist for WooCommerce: Multiple Wishlists per Customer 2K+ · 4.9★ (53)
wp.org #8 ↓1 9 
Export and Import Users and Customers 50K+ · 4.8★ (442) throws errorsnot PHP-current
wp.org #9 ↑2 10 
Wordfence Security – Firewall, Malware Scan, and Login Security 5M+ · 4.7★ (5039) heavy footprint
wp.org #13 3 too low 11 
Stylish Price List – Price Table Builder & QR Code Restaurant Menu 3K+ · 4.7★ (117)
wp.org #11 ↓2 12 Product Table & List Builder for WooCommerce 10K+ · 4.9★ (254)
wp.org #19 ↑2 7 too low 13 
Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) not PHP-current
wp.org #17 ↑1 4 too low 14 
Add Customer for WooCommerce 1K+ · 5.0★ (12) thin reviews
wp.org #7 ↑1 7 too high 15 
Widgets for Google Reviews 1M+ · 4.9★ (2667)
wp.org #23 8 too low 16 
SupportCandy – AI Customer Support Ticket System & Live Chatbot Agent 10K+ · 4.9★ (289)
wp.org #24 8 too low 17 
MailPoet – Newsletters, Email Marketing, and Automation 500K+ · 4.4★ (1435) heavy footprint
wp.org #21 ↓4 4 too low 18 
Fluent Support – Helpdesk & Customer Support Ticket System 10K+ · 4.6★ (69)
wp.org #22 4 too low 19 
BrikPanel: WooCommerce Dashboard & Analytics, Abandoned Cart Recovery, Order Export, Inventory Management & Bulk Editor 1K+ · 5.0★ (55) throws errorsnot PHP-current
wp.org #20 ↑4 1 too low 20 
WooCommerce Stripe Payment Gateway 700K+ · 3.1★ (237) throws errorsnot PHP-current
wp.org #14 ↓4 6 too high 21 
Customer Email Verification for WooCommerce – OTP Verification, Block Fake Signups 2K+ · 4.2★ (20) throws errorsnot PHP-current thin reviews
wp.org #16 ↓1 5 too high 22 
Users Registration Date – Sortable Users Column 3K+ · 5.0★ (6) thin reviews
wp.org #18 ↑4 4 too high 23 WPChat – Live Chat & Messaging Widget for Customer Support 6K+ · 4.5★ (2) throws errorsnot PHP-current thin reviews
wp.org #12 11 too high 24 
WPC Shop as a Customer for WooCommerce 400+ · 5.0★ (2) throws errorsnot PHP-current thin reviews
wp.org #15 ↑4 9 too high Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.