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← Rankings

wp.org search vs our merit ranking: “scroll popups”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “scroll popups”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Advanced Popups shows at wp.org #4 but places #12 on merit, a gap of 8 places. Its 60K+ installs carry it up the search order; its 4.0★ average from 9 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates places #9 on merit, 4.9★ from 1680 reviews, but shows at wp.org #13. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Popups for Divi 100K+ · 4.8★ (442) wp.org #1 ↑1 2 Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ · 4.9★ (4514) wp.org #2 ↓1 3 Depicter — Popup & Slider Builder 70K+ · 4.6★ (236) wp.org #3 ↑2 4 Poptin – Email Marketing Automation, Newsletter & Exit Pop Ups, Email Popups 20K+ · 4.9★ (701) wp.org #6 ↑1 2 too low 5 WP Popups – WordPress Popup builder 30K+ · 4.9★ (112) wp.org #5 ↓1 6 Hustle – Email Marketing, Lead Generation, Optins, Popups 80K+ · 4.4★ (859) wp.org #8 2 too low 7 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2051) wp.org #9 ↑2 2 too low 8 Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 1M+ · 4.3★ (821) wp.org #7 ↓1 1 too high 9 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1680) wp.org #13 ↑5 4 too low 10 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) wp.org #14 ↑2 4 too low 11 AI Popup Builder & Popup Maker by OptiMonk 3K+ · 4.7★ (98) wp.org #12 1 too low 12 Advanced Popups 60K+ · 4.0★ (9) wp.org #4 ↓1 8 too high 13 Boxzilla – WordPress Popup Builder 20K+ · 4.8★ (133) wp.org #19 6 too low 14 FireBox – WooCommerce Popup Builder, Exit Intent Popup, Email Optin & Cart Abandonment 6K+ · 4.8★ (76) wp.org #16 ↑1 2 too low 15 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #23 ↓3 8 too low 16 Popup Box – Create Countdown, Coupon, Video, Contact Form Popups 40K+ · 4.6★ (82) wp.org #17 ↓2 1 too low 17 Buttonizer – Floating Menus, Sticky Buttons, & Popup Builder 70K+ · 4.5★ (151) wp.org #22 ↑1 5 too low 18 Nelio Popups 400+ · 5.0★ (8) wp.org #10 ↓1 8 too high 19 Popup builder with Gamification, Multi-Step Popups, Page-Level Targeting, and WooCommerce Triggers 70K+ · 5.0★ (7) wp.org #11 ↓1 8 too high 20 T Themify Popup 8K+ · 4.9★ (11) wp.org #15 ↓2 5 too high 21 Popup Box – Easily Create WordPress Popups 6K+ · 5.0★ (11) wp.org #20 ↑1 1 too high 22 WPB Popup for Contact Form 7 – Showing Contact Form 7 Popup on Button Click 5K+ · 4.6★ (16) wp.org #24 2 too low 23 Wisepops Popups & Notifications 400+ · 5.0★ (6) wp.org #18 ↓4 5 too high 24 MakeITeasy Popup 1K+ · 5.0★ (6) wp.org #21 ↑1 3 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.